Scored leads, straight into Roofr
Triton Lead Sync maps website forms, instant text chats, and tracking lines straight into your Roofr dashboard to supercharge your roofing sales pipeline. By eliminating manual data entry, your sales team can instantly view high-intent project details and property data the moment a homeowner reaches out. Accelerate your speed-to-lead and convert estimation requests into scheduled roof inspections before the competition responds.
Who Roofr works best for
The ultimate sales and estimation platform built specifically for roofing contractors.. These are the trades where Roofr + Triton Lead Sync shine.
From website form to Roofr record
Every lead follows the same automated path — captured, scored, synced and prioritized, with no manual entry.
Capture & grade
A lead submits on your site. leadIQ instantly analyzes and scores it 1–5 for buying intent.
Automated sync
Zapier instantly routes the enriched lead to Roofr.
Record created
A new Lead record is created automatically in Roofr.
Score mapped
The leadIQ 1–5 score maps to Internal Notes so your team prioritizes instantly.
A prioritized queue, not a data-entry chore
High-volume shops live or die by speed-to-lead. Lead Sync makes sure every lead is in Roofr the instant it arrives — already scored, so your team works the best jobs first.
- Instant Lead DispatchStop wasting time copying homeowner details from emails into your CRM. Lead Sync injects prospect contact info directly into Roofr instantly, ensuring your estimators can pull aerial measurements and generate proposals while the lead is hot.
- AI-Powered PrioritizationEvery incoming roofing inquiry is automatically analyzed by our leadIQ AI engine. The 1–5 star score is mapped directly to your Roofr Internal Notes, letting your sales reps filter and tackle the highest-value replacement jobs first.
- Complete Marketing VisibilityTrack exactly which marketing channels are driving profitable roofing jobs. Lead Sync passes critical UTM parameters and campaign sources directly into Roofr, giving you undisputed clarity on your true marketing ROI.
Scored roofing leads, straight into Roofr
A storm rolls through and the phones don't stop. Miss the callback window and that roof goes to the next truck on the street. Roofr runs your measurements and proposals — a homeowner is worth nothing until they're a Lead inside it. Lead Sync closes that gap. Someone requests an inspection, leadIQ grades them, and a new Roofr Lead lands with the source and the score already on it. No copy-paste. No inbox limbo.
Inspection request to Roofr Lead, hands off
Every Lead Sync hookup runs the same four steps, mapped to how Roofr stores its records. Capture and grade: a homeowner fills out a form on your site, and leadIQ scores it 1 (lowest) to 5 (highest) before the page reloads. Sync: Zapier routes that graded lead into Roofr the second it lands. Create: a new Lead is built automatically — name, contact, the roof they asked about, and the campaign that produced them. Nobody re-keys a form. Your estimators pull aerial measurements while the lead is still hot.
A 1–5 grade in your Internal Notes
The score is what reorders your day. leadIQ writes the 1–5 grade straight into the new Roofr Lead's Internal Notes. A rep tells a quote-ready full replacement from a tire-kicker at a glance — before anyone dials. Full tear-offs and storm claims get worked first. Spam, wrong numbers, and price-shoppers get filtered so they never pad your board or burn a rep's morning.
Every channel, one Roofr pipeline
Website form emails sync into Roofr on by default. Add call tracking and your tracked calls and SMS texts flow in too; add AI or live chat and those conversations land as Leads as well. Every source, same path — captured, graded, attributed, de-duplicated. Your Roofr pipeline stays the one board the whole crew works from.
Trace the won roof back to the spend
Lead Sync carries the UTM source, medium, and campaign into Roofr right next to the contact. So a signed roof traces back to the exact ad, keyword, or landing page that produced it. That's closed-loop attribution: budget follows booked roofs, not clicks — and it all reports back in your tritonIQ dashboard. Same engine we wire in for residential and commercial roofers, storm restoration crews, and the siding and gutter trades running right alongside them.
Built for your trade
From roofing to HVAC to remodeling — 35+ home service trades, plus small business and automotive.
Trusted to grow home service companies since 2011
For over a decade, home service companies have trusted Triton to bring in more booked jobs — pairing marketers who know the trades with AI that works every lead around the clock.
We worked with Triton to refresh the design and professionalism of 4 of our company's websites and we're very happy with the results. It wasn't an easy journey, for a lot of reasons that we're largely on our end. Despite that, the Triton team were patient, communicated well, kept the project on…
Meet the team
How do my leads get into Roofr?
When a lead submits on your website, Triton’s leadIQ AI scores it 1–5, then Zapier instantly routes the enriched data to Roofr. A new Lead record is created automatically — no copy-paste, no delay.
Does the lead score show up in Roofr?
Yes. The leadIQ 1–5 Quality Score maps directly to Internal Notes, so your team can instantly sort and call the highest-intent leads first.
Which lead sources sync into Roofr?
Website forms and emails are on by default. Tracked calls and SMS flow in with callIQ Call Tracking, and chat flows in with conversationIQ. Everything lands in Roofr, scored and attributed.
Is this the official Roofr product?
No. Triton is an independent marketing partner. Roofr is a third-party platform and its trademarks belong to their respective owner. Triton Lead Sync integrates with Roofr to deliver your scored leads into it.
Get your leads flowing into Roofr
Get a custom marketing plan that wires Triton Lead Sync into Roofr — scored leads, created automatically, prioritized on arrival.
Roofr is a trademark of its respective owner. Triton Commerce is an independent marketing partner and is not affiliated with or endorsed by Roofr.